Thursday, April 13, 2006

Why No Spring Prep Sports on the Radio??


This time of year, I seem to get the question asked to me about why KFIZ doesn’t broadcast the games for high school sports in the spring such as baseball and softball like we do in the fall and winter for football, basketball and hockey. There are a few reasons why we don’t.

#1 is the weather. Simply put, this is Wisconsin and you never quite know what Mother Nature might bring to the table day in and day out. That makes it very difficult to schedule a game for broadcast. I remember one year where almost the entire baseball season was played in about a 2.5 week period because all of the rain/snow/cold outs. That makes it very hard to find advertisers, because if they are promised X amount of games in a season and then with rainouts and such there is no guarantee that they would get that many games if we can’t reschedule them. Also the game times are a challenge as well for spring games. Before 6pm it is very difficult to work around our network contracts in order to air games. With Sean Hannity, Clark Howard airing on KFIZ and Brewer baseball already pre-empting them a few times a week, we sometimes can’t break away again.

I love prep sports, and that’s a big reason I enjoy my job so much at KFIZ is being able to attend and broadcast various prep sporting events around the area and I wish we could do more for the spring sports season like we do in the fall and winter months.

I’m still out and about at games in the area, so be sure to say hi, if you see me at a diamond or field.

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